The Blog Answerman

SEO is short for Search Engine Optimization, a term that refers to making your web site friendly to the crawlers sent out by search engine databases to locate and index new web pages.  The more SEO friendly your blog is, the more likely it is that you will find yourself ranking well in search engine results.

There are several factors that play into your search engine ranking but for our purposes we will focus on the one of the most important - keywords.

What are Keywords?
The simple explanation is that a keyword is a search term that someone might enter at Google or Yahoo!.  Let’s say for example that your web page is about frugal living.  Oh wait, I have a page about frugal living!  If I want to draw the right people to that blog I need to use keywords when I am writing my content that my audience might search for.

A fantastic tool for coming up with a list of good keywords to use is Google’s Keyword Search Tool.  Not only will this tool help you come up with some keywords you might not have considered, it will also tell you how many people have been searching for those keywords.  Obviously if given the choice between two keywords, you would want to use the one that got more traffic.

For today, let’s start by coming up with a list of 30 different keywords or key phrases that relate to your blog topic.  use the Google keyword tool I mentioned in the last paragraph and spend some time researching so that you come up with 30 good keywords that have received a good amount of traffic over the past month or so.  Tomorrow we’re going to learn more about how to use those keywords to get the maximum benefit possible.

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